National Park Foundation
Strategize, create, and showcase content that supports NPF’s mission and fundraising objectives — and integrates the partnerships of high-profile corporate brands like Subaru, LL Bean, REI, and more.
Challenge
AboutThe National Park Foundation is the official nonprofit partner of the National Parks Service.
Strategy
Drawing on our institutional knowledge of NPF as well as on our journalistic storytelling skills and expertise as field producers, we proposed a suite of content that would highlight the work of the foundation while seamlessly integrating the partnerships of big-name brands like Subaru, LL Bean, REI, and more, all designed to deliver the biggest impact toward NPF’s fundraising goals.
Results
NPF hired LSS on a retainer for the project and to date, we have shot more than 35 videos in the country’s most iconic national parks, elevating the work of the foundation for its audience of donors and showcasing the support of its many big-name corporate sponsors.
“Whatever it is, the way you tell your story online can make all the difference.”
— Quote Source
